| Below is a list of articles with the most recent ones listed first. |
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LPI vs. DPI - Line Per Inch vs. Dot Per Inch by Brad Hammerstron |
Topic: Graphic Design & Typesetting |
| DPI is the maximum number of dots per inch a printer can access per inch. And since computers/printers are all binary, these dots are either ON or OFF. They make up a grid pattern as shown on the left. |
| Published: Wednesday 15 November, 2006 |
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The Business Side of Design by Bob Nicholl |
Topic: Graphic Design & Typesetting |
| OK so you’ve worked your butt off for two or four years. You’ve worked and studied hard. You’ve become a master at PhotoShop, Illustrator and InDesign and that hard earned degree hangs framed on the wall. You’re all set to take the world by storm with your cutting edge designs. |
| Published: Wednesday 15 November, 2006 |
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The Business Side of Design Part 2 - Marketing by Bob Nicholl |
Topic: Graphic Design & Typesetting |
| When starting a business, most of us will have a small client base already in place. This usually consists of friends, family and contacts from previous jobs and school. The first few weeks will be reasonably busy, you may even make a little money. Unfortunately this will dry up fast. |
| Published: Wednesday 15 November, 2006 |
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Marketing Matters by Carl Grivakis |
Topic: Graphic Design & Typesetting |
| As a freelancer you know it can be hard to drum up business consistently and the process can really be a P.I.T.A. to go through. But without clients you won't eat, pay rent or keep the lights on. We tell our clients how important it is to market themselves, now it's time you do the same for your bus... |
| Published: Wednesday 15 November, 2006 |
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DESIGNING FOR PRINT ON A BUDGET by Thomas McKenna |
Topic: Graphic Design & Typesetting |
| Every designer – whether a first-year design student or a 30-year veteran – fights a never-ending battle: the battle of the limited print budget. Contrary to what most designers think, however, restrictions on project budgets can offer an opportunity to really stand out. |
| Published: Wednesday 15 November, 2006 |
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Creative marketing ideas for freelance designers. by Shaun Crowley |
Topic: Graphic Design & Typesetting |
| It’s tough being a freelance designer these days. You need to be a shrewd businessperson. You need to spend as much energy on your marketing as you do on your design projects. |
| Published: Wednesday 15 November, 2006 |
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What to Ask, What to Hear by RitaSue Siegel |
Topic: Graphic Design & Typesetting |
| Before an employer schedules an interview with a designer fresh out of an undergraduate program, or a designer with a graduate degree, a written job description stating the objectives of the position, the responsibilities, and the qualifications required should be prepared. |
| Published: Wednesday 15 November, 2006 |
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How To Improve Your Publicity Design by Shaun Crowley |
Topic: Graphic Design & Typesetting |
| Freelance designers who specialize in marketing materials are in high demand. As a result, freelance promotions designers can make up to $80 per hour. So what specialized skills do you need to be a publicity designer? |
| Published: Wednesday 15 November, 2006 |
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How To Promote Your Graphic Design Business by Shaun Crowley |
Topic: Graphic Design & Typesetting |
| If your writing skills are sufficient enough for you to write a comprehensible website for yourself, you’re good enough to be a copywriter. With the help of a good teach-yourself book it should take you no longer than six weeks of part-time practice to learn the basics of writing effective marketi... |
| Published: Wednesday 15 November, 2006 |
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Font Formats Demystified by Pamela Stevens |
Topic: Graphic Design & Typesetting |
| The most important aspect of choosing the right font for a project is the format. Most font providers offer several formats including TrueType, OpenType, PostScript and their variations. |
| Published: Wednesday 15 November, 2006 |
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